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Business Process Outsourcing
As the internet and voice-over-internet-protocol became more
widely used and the cost of bandwidth and high volume telecommunications
costs came down in the mid-1990s, it became possible to have
telephone calls answered from across the globe at costs that
were easily offset by the lower labor costs in the countries
from where these calls were handled. General Electric (GE)
first spotted this opportunity and set up a Call Center in
Gurgaon, near Delhi in India sparking off the global trend
for Business Process Outsourcing or BPO.
BPO is today a well established practice in many large enterprises
in the United States of America and United Kingdom and expanding
to more organizations as global competition forces businesses
to look at ways to cut costs and reduce fixed overheads.
Countries that are active in the BPO area include the United
States of America and United Kingdom as buyers of BPO services
and Canada, Australia, India, Philippines, South Africa and
Mexico as providers of BPO services.
BPO delivers a number of benefits if applied successfully.
1. Businesses benefit from the large differential in costs
of labor between countries. Germany, United States of America
and United Kingdom have the highest costs of labor worldwide
while countries like Canada and Australia have lower costs.
In countries like India, Russia, China, Philippines and South
Africa, the cost of labor is substantially lower and therefore
it becomes very attractive to have work done in these countries.
2. The time zones in some of these countries are several hours
away, in some cases as many as 12 hours. This means that work
can be done and services provided during the nights in buyer
countries without running night shifts while the work is actually
done during the day in the provider countries. Businesses
can virtually run the 24 hour cycle improving productivity
and speed of development and operations.
3. Businesses can better exploit skills and experience through
global resource management. Thus a local workforce that can
do more critical and higher value business work can be deployed
to do that while the work that businesses were forced to assign
to them but which was of lower value can now be done in another
country where there is suitable talent available.
4. In many cases there has actually been a rise in quality
and delivery through the BPO because some of the provider
countries have been able to deploy substantially better quality
personnel while still providing the cost benefit.
BPO has had a backlash in the buyer countries especially the
United States of America and United Kingdom where citizens
have been protesting the loss of jobs in their own countries
while other countries have been gaining. Some state and local
governments have actually instituted bans on work from government
institutions in their jurisdiction being outsourced to other
counries and barred companies to whom they have assigned work,
having this work done from outside their national borders.
This dissent has however reduced substantially in recent weeks
after reaching a crescendo during the recent US presidential
elections.
BPO began with the transfer of call centers for customer service
to countries like India but has now extended to a number of
other business processes including
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Payroll administration |
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Insurance claims management |
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Human resource management |
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Medical billing |
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Equity research |
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Medical transcription |
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Content development |
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Patent research and application processing |
Due to internet based business applications it is now possible
to have business work processes done across locations and
time zones without compromising on quality and speed of operation.
The number of areas that BPO can be applied to are several
and in the next few years there will be a larger quantum of
work that will be done through the BPO route.
A critical requirement of BPO is the availability of skilled
workforce speaking the English language and this has limited
the BPO movement to buyer countries like the United States
and United Kingdom and provider countries like India, Canada,
South Africa and Philippines. More countries like China, Mexico
and Russia are ramping up their English speaking workforce
to become a part of the BPO movement while countries like
Germany, France and Spain are trying to find or train workforces
in countries that speak and work in their languages so that
they can have BPO work done from them.
Global Leaders in Business Process Outsourcing include:
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General Electric |
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IBM |
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Exult |
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Wipro |
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OfficeTiger |
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